Linkbase vs. OrderMyGear

OrderMyGear (OMG) is purpose-built for group sales — team apparel for sports clubs and schools, corporate gifting drops, anything that opens for a window, fulfills in bulk, and closes. It's a category that doesn't quite fit a normal e-commerce platform, which is why OMG exists.

Where Linkbase likely wins

• Always-on storefront. OMG stores are pop-ups by design; Linkbase is built for continuous selling, content, and a real brand site that lives between store windows.
• Marketing & portfolio depth. Team-store organizers often want a brand site for their dealership / decorator / sales business — OMG isn't aimed at that.
• Custom integrations. A specific fulfillment partner, accounting system, or commission/payout calculation can be wired directly into a Linkbase build.
• Owned codebase + data. With OMG, you build inside their platform; with Linkbase, the code and database are owned outright.

Where OrderMyGear likely wins (so far)

• Time-bound store mechanics — open dates, cutoff dates, bulk fulfillment after a store closes — are OMG's native shape. Linkbase doesn't have that workflow built in; it would be scoped.
• Line-item personalization (player name, jersey number, sizing per recipient) is core to OMG. Linkbase can model personalization fields, but the proofing/approval flow around them is scope.
• Industry network. Decorators and fulfillment partners in the team-apparel space already know OMG. With a custom build, you're introducing them to your platform.
• Bulk-order rollups (how many of each size, by name) after a store closes is purpose-built into OMG; Linkbase would model that reporting.